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Tim Millett
Published by Tim Millett
08 October 2013

Penny Spencer, chief executive of Spencer Travel, has claimed that with the economic ups and downs, it’s important to have a range of clients from a variety of industries.

Spencer said that this is because when one business sector might not be doing so well, another sector may be booming.

"We have quite a wide range of corporate customers. So we’re not just in finance or just in IT. We’re not putting all our eggs in one basket,” she said.

At the moment, the luxury goods companies are going well and Spencer is finding she is getting plenty of bookings, as they are constantly traveling for training, conferences and expansion.

The business owner said that she’s always strived to differentiate her agency from other businesses. She does this by ensuring her clients always get what they want, and by providing them with exceptional customer service at every stage of their interaction.

Spencer soon realised after starting her own business that she needed to improve her skills in management, marketing and finance, and she took steps to overcome those shortcomings in those fields.

Now, the successful entrepreneur has made it her mission to know a little about everything to do with her company, so that when she discusses things with her staff she can ask questions and have a complete understanding of how her business is growing.


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