How To Maximise Sales By Delivering Outstanding Customer Service

Your sales performance is a function of how well you create value for the client or customer, enticing them to commit their spend with you.

Unless you are prepared to sacrifice profit, service becomes the critical ingredient to create meaningful value for your customers.

Organisations with a reputation for great customer experiences outperform competitors 2:1 in revenue growth and report 5-10% higher profit margins. So picture this: how can investing in customer experience delivery drive your sales?

Our Sales Training:

At i perform we believe that great salesmanship starts with creating a compelling buying experience. We help our clients integrate a customer experience focus with sales and service strategies to achieve their goals.

The sales training:

• Aligns customer and vendor perspectives
• Inspires strategic thinking about sales performance
• Empowers teams to deliver outstanding experiences
• Differentiates your sales approach through service delivery
• Drives sales and service consistency
• Amalgamates change in culture and skills
• Systematises the creation of value at all stages of client contact
• Designed to help participants learn skills that preserve the interests of their clients and company

To drive your sales through an improved service experience, i perform can implement a proven program adapted to your organisation, which includes quality performance audits to evaluate results. In addition, tailored programs can be designed to address specific aspects of your organisation's sales and service training needs.

On applying the principles covered in the recommended program, participants can expect to:

• Translating Value
• Appreciate the bigger corporate picture and the relationship between vision and goals
• Develop the concept of value into a strategic foundation for success
• Understand their accountability for achieving and driving sales through outstanding client experiences
• Promote a culture of internal customer service
• Understand the importance of consistent standards

• The Sequence of Service
• Form an awareness of personal influence
• Develop valuable conscious and unconscious communication skills
• Use a strategic approach to the sequence of service to create outstanding client experiences
• Identify and adopt work practices focused on creating customer loyalty
• Improve service oriented sales skills by analysing different client types and needs

• Creating a Buying Environment
• Differentiate between the buying and selling experience
• Create the right physical and emotional environment for buying
• Use effective questioning and listening skills to ascertain needs and wants
• Improve their value propositions
• Increase awareness of non-verbal cues and how to leverage these
• Interpret and handle objections
• Apply different techniques to close a sale

• Transactional Behaviours
• Identify the contextual and factual components in a negotiation situation
• Create an environment based on win-win
• Define negotiation parameters for a successful outcome
• Use active questioning and listening to influence the outcome
• Understand negotiation styles and their impact on the communication process
• Adapt the appropriate tactics for different situations and styles
• Practice approaches and tactics through role plays and activities

i perform also advocates action beyond training to drive sales growth. To embed skills in improving the retail experience, organisations should consider:

• Implementing audits
• Developing leadership
• Developing reinforcement materials and programs

Our Experience

Our experienced Trainers are chosen for their sales and training experience, as well as their embodiment of the values our sales training supports. They have delivered sales training before audiences from a wide range of industries based on five continents. Each training they deliver will establish clear methodologies that complement and enhance existing sales skills for both the company and the individual. Our sales training can also be linked to performance through our range of quality performance audits